FOR THE PEOPLE
explore ā signature pedicure overhauls, service bookings, see what clients have to say, discover result driven products and learn more about the founder
JUMP TO THISFOR THE PROS
explore ā pedicure courses and chats with jami, then coming soon... helpful downloads to build and manage your business #yespls
JUMP TO THATwelcome to toejamm
you've found the place for feet. and other things.
toejamm was started by jami in 2018 after becoming mildly obsessed with doing pedicures properly and has been getting increasingly particular about feet ever since.
what started with pedicure overhauls and foot restorations has grown into a whole lot more.
jami teaches the things most people were never shown ā from preventing unsightly toes and learning how to look after them properly at home, to learning the craft professionally and how to navigate the business side of things so that managing it can feel a little lighter.
because feet aren't the only thing people need help with and if jami sees an opportunity to help, she'll probably find a way to get involved
and if you've ever wondered why people get strangely excited when they discover another person who goes to toejamm, you'll understand soon enough...
-
thank you for being here, now let's get into it!
book your toejamm pedicure overhaul
overhaul achieved in one session
client came in with an old onyfix band applied by a podiatrist to assist with nail curling. for a special event, we removed the band and restored the nail with a silk overlay, extending the length without obstructing its forward growth. finished with gel polish for additional strength, followed by oil to rehydrate the nail and surrounding skin.
ā the result: a natural-looking nail with restored length and a whole lot more confidence.
meet the founder of toejamm
jami started toejamm back in march twenty-eighteen after finding a gap in the market that perth residents were hungry for. before long, she became known as perth's go-to pedicurist.
"your feet aren't just 'another thing to worry about'. they take you from a to b and are designed to carry you through life. nurture them. they brought you to where you are today."
by the end of twenty-nineteen, jami was fully booked and no longer taking new clients.
that's when she knew she was onto something.
what started as one person wanting to do pedicures properly had turned into something people genuinely needed and there was still so much more to give to the people and professionals of perth and beyond.
THE REPUTATION CREATED
ELEVATE YOUR BUSINESS + PEDICURE SKILLS
PEDICURE COURSES + BUSINESS EDUCATION
the demand for quality pedicures is growing, and this launched Toejamm University so that more technicians could be given the skills to provide the detailed care their clients have been missing. (express pedicures, good-bye.)
a great pedicure is about so much more than painting nails. the polish is one of the final steps. the real skill is in noticing the little things, understanding what's happening and knowing how to go about it properly from the very beginning. that attention to detail helps prevent problems from coming back, creates the perfect canvas for paint application and gives clients a reason to keep returning.
as Toejamm University grew, the questions naturally grew with it. pricing, boundaries, customer management, burnout, work-life balance and how to actually make a decent wage, all the things that come with building a business of your own.
before long, these became just as important to teach as the pedicure itself, because there's no point building incredible skills if your business can't support the life you're trying to create.
Clarity Call or Coffee
moving past stagnation is one of the hardest things in business. when there are so many options to choose from, it's easy to become overwhelmed, shut down or even go into freeze mode. sometimes, all it takes is for someone to help clear the noise so you can see what needs to happen next.
when you're feeling stuck, you need someone who'll listen, be your soundboard and help you find the logic through it all.
that's what i help with.
sometimes you need to be talked out of your funk. sometimes you need another perspective. sometimes you just need someone outside your usual circle to look at everything you've got going on and help you work out what actually matters.
whether you're figuring out your next move, trying to make sense of what's already on your plate or simply need someone in your corner, i want you to leave feeling lighter, clearer and ready to keep moving.
beauty industry or any other, i'm here.
